Dorman Hall - Blog 2

Come stay in Dorman Hall! The best place on campus!

I chose to create a collage for my persuasive visual mode advertisement because I needed a way to show off several of Dorman Hall’s best sides. A collage is a good selection for an advertisement because it combines several pictures into a single ad. It allows my views to see several different parts of Dorman Hall at the same time.

I chose to include a picture of the floor plan to inform my audience about the rooms that are available in Dorman Hall. Most rooms in Dorman are the same, so I chose the standard floor plan to represent the whole building. The floor plan shows off how spacious the rooms are here in Dorman. Each resident also gets their own furniture, along with plenty of living area. These attractive features will persuade people who view my ad to come stay in Dorman Hall.

I also included a picture of the outside of Dorman Hall as well. This picture shows off the beauty of the building. The brick exterior is an attractive red color that stands out from the green grass around the building.

The final picture is of the hallway in my building. This picture will give my audience a better idea of what the inside of Dorman Hall looks like. The picture shows off the decorations that are featured on each floor of the building. They show my audience that Dorman Hall cares about its residents.

My audience is students currently attending Florida State University. College students are often in a hurry, so I wanted my advertisement to be easy to understand. The ad has three pictures, and a caption at the bottom inviting students to come and stay. The ad is very easy to understand, and could be viewed in about five seconds. It would function well as an online ad, or as a flyer or poster that was hanging where people could walk by and look at it.

I used colorful photographs in my ad both to appeal to my audience’s tastes and to catch their attention. Many college students care about appearances, so they will appreciate an attractive building. I wanted to show off the best sides of Dorman Hall to my audience. I am sure that they would love to stay in a building as beautiful as Dorman Hall. I think that the beauty of the building will do most of the talking in my ad. Because it shows off the building so well, the ad does not need many words to advertise to my audience.